All-Things Fisker: Ross Gerber on Stock Market, EV Sector, and Fisker
In Episode 7 of All-Things Fisker, we speak with Ross Gerber about the stock market, EV sector, and Fisker. We don't agree with everything he has to say about Fisker, but we hope you enjoy this episode. Ross is the Co-Founder, President and CEO of Gerber Kawasaki Wealth and Investment Management. His firm oversees $2.2 billion of investments focused on technology, clean energy and transportation, consumer discretionary, media, and entertainment companies for clients and the firm. He is an investor in Tesla, Polestar, and Rivian. He is not a Fisker investor at this time. We will invite Ross back to All-Things Fisker after Fisker starts production and we take delivery of our Ocean One. At that time we will try to win him over.
Great interview, thanks. I can understand Ross's hesitation on Fisker and can't blame him wanting to wait to see if a company can produce cars before investing.
That has been one of my concerns with supply - if a vendor is having supply issues, they will screw over their smaller clients before defaulting on the contract of their larger clients. That is one reason why Tesla is so vertically integrated; they had no choice at the beginning as they could not find suppliers to sell them components so ended up developing a lot in house. The fact that Magna has an ownership interest in Fisker does provide some assurance (although the 7% ownership interest they have is only about 1% of Magna's valuation).
🌊 Fisker Ocean One | Mariana | Sea Salt | 20” F7 AeroStealth | 7/8/22 Preorder
🚗 '18 Tesla Model 3 LR RWD | '21 VW ID.4 Pro S AWD || 🌞 22 SunPower X22-360 Panels - 7.92 kW System
@ttrinchi I was a bit surprised to hear him be so against outsourcing. The background you shared makes it much clearer to me. It appears Fisker and Magna have all of their ducks in a row around production which is nice to hear.
Thanks. This was fantastic. A lot in there, and glad you got in a quick question about margins. I do think the Pear will be the story of Fisker, and he makes that case with 250k minimum production to reach profitability. But we should see that by 2025/26 at the latest. There seemed an undercurrent in his hesitation that he's worried Fisker is more of an ego project for Henrik, and he obviously seems to know the man personally. My take on the Karma debacle is that he must have learned a great deal from those mistakes, and for me that makes Fisker a stronger company. Was really interested in his takes on Polestar and Rivian (and Lucid!). May take another look at the first two, especially Polestar which I've liked since well before the spac merger.
@takis Pleased you liked it. It was hard to get questions and rebuttals in. Ross threw me for a loop as well when he said EVs are not cars, they are iPhones. Once I take delivery of my Ocean I will reach out to Ross to do a follow up. At the time we can see if his perspective changes.
I sensed that Ross really had not listened to Henrik talk about his business model; Magna and Fisker (no matter the size of Fisker relative to other Magna clients), must have an/or agreement(s) in place which, I believe, include being able to scale up in Austria to produce a significant volume of cars above the first 5,000, not to mention planned production at a new US facility.
I don’t know how modifications impact production, but Volvo, despite having their own manufacturing facility wouldn’t I believe be able to retool any faster than Magna. Again, Magna is contractually bound to Fisker and would hope this issue is addressed in the agreement or agreements between Fisker and Magna.
I did agree with Ross that inflation is exaggerated too much, this a wealthy country with a high standard of living and the impact to most should be small and not debilitating. Also, EVs will sell 100%.